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My Style - Madeleine Bugge Karlsen

Who? Madeleine Bugge Karlsen

What? Blogger and student

Where? London/Norway

Instagram? @princezz_maddie

Norwegian cool girl Madeleine gets her inspiration in the streets of London. Check out her trend forecast, and favorite places to visit if youre in town and up for some good shopping or just the best coffee.

Envelope by Celine Aagaard Courtesy of Mr Benson/Madeleine/private

What is style to you? 
Style to me is a way to express yourself. I find it’s dependent on my mood that day on how I style myself, but my main thing is to make sure I get the ‘feelgood vibe’ so I feel confident and can take on the day. 


Where do you collect your inspiration? 
I get inspiration from several things, but the streets of London must be my number one. I must say people are so creative and inspirational around here. You can go to different parts of the city and you will see totally different styles and vibes. I like to take bits and bobs from people and places and then put it together with my own twist.



 - When did your interest for fashion start?
 My passion for fashion started when I was quite young. I still have ‘my first collection’ I drew when I was about 8 years old. But it was first when I moved to London I started to experiment and push the boundaries more. I took one year of Biology in London before I realised that it wasn't for me and started to study PR instead. After I won a couple of style competitions and got featured in some big magazines I got the courage to do more and realised this was the path to take.


- How did you get into The business? It started for me as a hobby. While studying science since high school, my teachers used to tell me you need to do this to get a ‘proper’ job and not waste your time. With time I figured out that if you don’t do what makes you happy you - first of all, well you won’t be very happy, and second not be or do the best you can.

What do you do in London? I always have loads of things up my sleeve, but my main priority is to finish my degree, one year left now. I also have a part time job for Cutler and Gross, but the things I enjoy the most are all the fashion, blogging and things I get to be apart of allowing my career to develop.

Your key item for ‘Fall’ and how to style it? My key item for fall is dusting off my mums old leather trench coat and a two piece vintage suit. Also styling the ‘school girl’ jumpers layered with a dress, preferably made of nice comfy wool ready for colder days with some boots and a cool bag or a scarf.

In what way does your mood affect the way you dress? My mood and what area I will hang around in that day affect my outfit of the day. If I have a good day I’ll put more effort in, but if I feel like I am having a bad day but still feel I look alright, my mood might change.


Do you have any limit what to post and what not to post on Instagram? I’m still working on how to express myself on Instagram and feel a bit unsure how my personality and humor would be received if I went all out there - it’s a scary thing.

If you have to chose only 5 items in your closet- what would that be?

1. My new Allsaints leather jacket 
2. My Whistles culottes
3. My vintage leather and sheepskin jacket 
4.My vintage leopard clutch from the 50’s
5. My big comfy knit from &other stories
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What trends and colors do you believe in for AW16?
I think we will see a lot of the colours navy, moss green and greys, accompanied with the trends of layering, hoodies, big knits, velvet dresses and suits.

Where do you get your coffee in London? I have many coffee spots around town - if you want one on-the-go I recommend Nude coffee around Brick Lane and to sit Barber and Parlour in Shoreditch or Attendant in Old Street.

Where to eat at?
A few of my favourite places to eat - La Bodega Negra in Soho, Hakkasan Hanway Place, Yauatcha in Soho (Hakkasan’s little sister restaurant) and The Ivy ( and don’t forget to book your table).

Where would you recommend people to visit? 
If you’ve got all the touristy things out of the way I would recommend to go to Borough market for lunch (check if its open the day you want to go), Colombia flower market on a Sunday morning before brunch at Beagle London, some vintage shopping in Highbury and Islington or Kings Road, Chelsea (where the best vintage and second hand shops are) and why not finish the day off with a drink at Sushi Samba in the Heron Tower (liverpool street) or Mr Fogg’s in Mayfair.

Must visist store?
DSM (Dover Street Market) is worth a visit - with several floors of exciting high end brands with creative displays, whilst you’re in the area you must stop by Acne Studios in Dover street where they some times have live music performances, calmly played by a pianist.

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Madeleine featured by Elle last season in the streets of London.

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Courtesy of Mr Benson

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Follow her on instagram @princezz_maddie

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Follow her on instagram @princezz_maddie