The margins between fashion and sustainability is getting smaller, and this time H&M shows how it can go hand in hand once again in their new, “Conscious Exclusive 2018” collection. Inspired by nature colours, hand craft and the romanticism of their garden, the Swedish artists Karin and Carl Larsson express a look of powerful femininity trough the collection.
H&M have taken the environmental responsibility before, but for the first time two new sustainable materials have been introduced in the making. Innovation of recycled silver and ECONYL, a 100% regenerated nylon fibre from fishnets and other nylon waste is expanding the line within sustainable fashion. The collection is a creation who offers beautiful flower print, feminine silhouettes, and abstract embroidery. View the outtakes from the look book of “Conscious Exclusive 2018” who launches today!
ENVELOPE by Selina Ekra Sei